Friday, July 6, 2012

Indian Cloud Market: Growth and Constraints


According to market advisory firm Zinnov Management Consulting, “The overall Indian market for cloud - both public & private - has grown steadily to reach USD 860- 912 million in calendar year 2011”.

Key moves of Indian cloud industry:
  • The 'Public Cloud Opportunity in India' study highlighted that, the public cloud market comprises 20-22 per cent of the share, while the remaining 78-80 per cent is accounted for by private cloud.
  • The public cloud market has rapidly evolved in the last two years in India with significant traction across SaaS, PaaS & IaaS (software as a service, platform as a service, infrastructure as a service). With the current market of USD 160 -192 million in 2011, public cloud in India is at a very nascent state of the market and may not have hit the inflection point yet, indicating significant future potential.
  • SaaS market in India is largely dominated by email, collaboration tools, CRM and ERP which stood at USD 123-143 million for 2011. The SaaS market has grown at a compound annual growth rate (CAGR) of 46 per cent from USD 56-67 million in 2009 until 2011. It is expected to grow more in future.
  • The PaaS and IaaS markets in India, on the other hand, are rapidly growing, though from a small base, the study added. The PaaS market in India is at USD 1.5-2.5 million in 2011, having grown at a CAGR of 75 per cent from USD 0.5-1.5 million 2009.
  • IaaS market in India, on the other side, stands at USD 38-47 million. This segment has seen a promising growth of CAGR 84 per cent from a market share of USD 11-14 million in 2009. Because of emerging partnerships, it expected to grow at jet speed.
Although, these numbers are impressive, they indicate just a glimpse of the immense potential and transformation that is possible from adoption of cloud computing technologies. Despite of growth, Indian companies do have certain constraints while adopting cloud. The constraints would be -
  • Data security and privacy
  • Immature eco-system
  • Insufficient development of cloud-ready applications
  • Lack of case studies measuring returns from cloud computing investments in Indian scenario
  • Erratic broadband availability (connectivity)
Because of global influence, Indian companies would certainly overcome these constraints and presents a remarkable growth in cloud computing era.


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